Asia House held a Business Meeting on Trademark Registration in Asia

On Tuesday March 14, Asia House was host to the business meeting “Trademark Registration in Asia“, wherein an introduction to the Chinese trade mark system was presented and explored.

Mr. Patrick Ian Hansen, Senior Consultant at the Danish Patent and Trademark Office, introduced us to the overall perspectives on the protection of trademarks in China, respectively. Participants gained insight in the protection of trademarks, ideas on choosing trademark names, and correspondingly how to prevent costly infringements in the market.

The meeting was concluded with a brief Q&A, coffee, and tea.